Job Hunter Newsletter![]()
The Two-Step Targeted Contact Process
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IN THIS ISSUE: --------------------
- Job Search Tip of the Week, by Brian Krueger, author of "College Grad Job Hunter," the #1 book for entry level job search: "The Two-Step Targeted Contact Process" You should follow a two-step process in making initial contact. In the first step, you should do all of your research and information gathering, including identifying your target contact at a particular company. The second step is the actual direct contact with your target contact. In that first step, it may be required to actually call the company to gather the needed information such as the name and title of the target contact. Even if the receptionist or other contact person offers to immediately connect you with your target contact, you should refuse: "Thank you, but this is the only information I need at this time." Speaking to your target contact should always be a separate step. It may seem rather futile to waste a phone call just to find out who your target contact is, so let me explain the reason for using this two-step method. Think about what happens on the other end of the line. You have made an inquiry as to the name of the Hiring Manager, your target contact. As the person on the other end of the phone, I might give you the information on the person, then offer to put you through to that person's phone. You say that would be fine. Now I ask (if I have not already) who you are and what the call is regarding. And you have just been screened. Not just for this call, but possibly for all future calls. I tell the manager that there is someone on the phone asking about titles and names and that the person is looking for entry level employment. The manager tells me to take a message. I do. And your chances of ever getting through to the Hiring Manager are greatly diminished. Why is it so different doing it in two steps? Because when you use a second, separate step in calling your target contact, you can ask for the person by name, which puts your call at a different level from the information-gathering call. You have a great deal more leverage in getting through to the person and past the Guardian of the Gate who might have otherwise screened you out. So use the two-step target contact process. This entire section is devoted to step #1. Next section is step #2. An entire section just for finding and getting through to your target contact? Yes, since this is the pivotal activity that drives the next step. Sometimes it will be easy and sometimes not. This Section gives you several tools for handling a wide variety of circumstances in gathering this information to help ensure your success in reaching the next step. Next newsletter: "How To Find Your Target Contact" --------------------
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Job Search Links: --------------------
- Job Search Book Online There are at least two other entry level Web sites that offer books on job searching, proclaming that they will tell you everything you need to know about entry level job search.
However, there is a very important point about these books they don't mention up front: they cost money.
At CollegeGrad.com, we give you two things they don't:
It's that simple. So don't buy the hype. Read the real information you need for FREE:
Don't ever pay for books or reports or resources of lower quality when you can access the very best quality information for free.
P.S. Yes, you can buy "College Grad Job Hunter" in hardcopy format as well at Amazon.com for $15 (actually, 30% off that price), but the online version is better. Why? Because the version at Amazon.com (the 2003 edition) is being continually updated at CollegeGrad.com. So the most current version of the book is actually the online, free version.-Job Search Tip of the Week - "The Two-Step Targeted Contact Process"
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