Seeking further company information? Go back and reread the Employer Research Strategies chapter. Take special note of the information that can be gained from the corporate annual report. Any candidate who has read the “President’s Letter to the Shareholders” will be light-years ahead of the competition. You will not only have a summary of the company’s operations for the past year and plans for the year ahead, but you will also have access to all of the current lingo and buzzwords that are in play within the corporate corridors. Some companies will even have annual “themes” or areas of specific focus. Know what these are and you will score an instant hit with your interviewer. You will be viewed as a true insider for having access to (and using) information that less than 1 percent of the business market is accessing—and far less than 1 percent of the entry level job market.

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